Town Notices
Marketing and Promotions Levy Advisory Committee
- Details
- Published: January 30 2023 10:25
Terms of Reference and how to apply to become part of the Committee
Under the authority of the Digby Marketing and Promotions Levy By-law # 2022-01 the Town of Digby and the District of Digby shall establish the Marketing and Promotions Levy Advisory Committee (MPLAC) as a standing committee.
The mandate of the MPLAC is:
a) to direct the use of funds collected through the Marketing and Promotions Levy By-Law of the Town and District so as to increase the number of room nights sold in the Town and the District;
b) to advise the Councils of the Town and the District on policy and by-law matters pertaining to the Marketing and Promotions Levy By-law and funds;
c) such authority shall be exercised in a manner consistent with the By-Laws and Policies of the Town and the District and applicable legislation;
d) there shall be no allocation of the funds to cover administration costs associated with collecting or disbursing the funds.
Membership
The membership of MPLAC shall be comprised of six (6) voting Members: one Citizen and one operator collecting funds under the Marketing and Promotions Levy By-law, each from the Town and the District, appointed by each Council respectively, in addition to the Mayor of the Town and Warden of the District. All members of MPLAC shall be voting members. The Chief Administrative Officers of the Town and the District shall be non-voting Ex-Officio Members. The Appointee(s) term of office shall be Operator appointee three (3) years and the Citizen appointee two (2) years. Upon completion of their term of office, the appointee may reapply to Council for an additional term. However, following the completion of the appointee’s second term of office the appointee will not be able to reapply, for a minimum of one (1) term of office. Council reserves the right to reappoint an appointee who has completed their second term of office in the event that any suitable applications for the vacancy had not been received.
Procedure
The MPLAC shall pick a Chairperson from its voting members whom shall not be either the Warden or the Mayor; and the Chairperson may, at his/her discretion allow any person, who is not a member, to speak on any matter on the agenda, but may be over-ruled by a majority vote of the members of the Committee.
The MPLAC must hold a meeting at least 4 times per year. A quorum of the MPLAC consists of a majority of the members of the Committee from time to time.
The Town hereby delegates to the MPLAC the full authority to authorize and spend the funds collected pursuant to this By-Law and such decisions are not subject to ratification by the Town, except for the approval of policies related to the expenditure of funds.
The MPLAC shall report to the Council for the Town annually on the disbursements, collections and activities of the MPLAC.
The MPLAC may enter into agreements binding the Town in order to leverage the funds collected by the levy, to further the purposes of the levy. Such agreements shall either be limited to the funds already collected at the time of signing, or contain specific limitations on liability of the Town for financial contributions not to exceed proceeds of the levy.
The Town shall not authorize or use any funds collected from the levy for a purpose not approved by the MPLAC.
The MPLAC may establish, by policy, a process to receive and review grant applications from not for profit organizations in order to further the interests of the MPLAC.
CITIZEN APPOINTMENTS
MARKETING AND PROMOTIONS LEVY ADVISORY COMMITTEE
The Town of Digby is seeking two citizen members for the Marketing & Promotions Levy Advisory Committee. This is a joint committee between the Town of Digby and The Municipality of the District Of Digby pursuant to the Marketing & Promotions By-laws.
The Town is seeking one (1) citizen member to fill a vacancy on the Marketing and Promotions Levy Advisory Committee. The applicant must be a resident of the Town of Digby. The term of office will be for two (2) years.
The Town is also seeking one (1) citizen member who is an operator of a roofed accommodations that is collecting funds under the Marketing & Promotions Levy By-law to fill a vacancy on the Marketing and Promotions Levy Advisory Committee. The Applicant must operate Roofed Accommodations within the Town of Digby and be registered with the Town of Digby to collect the Marketing Levy. The term of office will be (3) three Years.
If you are interested in becoming a member of this newly formed Advisory Committee, please send a brief letter and resume by February 28, 2023 to the attention of: